https://mgpwiki.mediagiraffe.org//index.php?action=history&feed=atom&title=Bennington-recommendationsBennington-recommendations - Revision history2026-07-16T19:05:48ZRevision history for this page on the wikiMediaWiki 1.43.0https://mgpwiki.mediagiraffe.org//index.php?title=Bennington-recommendations&diff=1770&oldid=prevMediag: /* Community Outreach */2007-05-07T03:56:39Z<p><span class="autocomment">Community Outreach</span></p>
<p><b>New page</b></p><div>==Structure==<br />
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Reported by Bill Densmore . . . <br />
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*Community web portal <br />
*Perhaps operated by radio staff <br />
*But branded independently as a service of SVC<br />
*Perceived as a college resource/outreach<br />
*But closely crosslinked linked with other media:<br />
-- Banner, Pennysaver, BCAT <br />
*Marketing alliance for radio station with one or more media<br />
*create an editorial board for the radio station<br />
*Convene a tech infrastructure committee <br />
--Community wide (include hospital) <br />
*Investigate community wireless option<br />
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==Community Outreach==<br />
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Reported by Sheila Collins . . . <br />
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The most ready resource is the community. There is a not of programming space that could be filled by members of the community. A general call to the community is likely to get the same types of people that most community stations get. Talks about a way to get diversity. A good idea to have one person, an institutional manager, to coordinate the volunteers and their programming. There are models to do that.<br />
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Two ideas: <br />
*The coffee shop -- Embed WBTN right in community downtown. Do a remote of the noon news broadcast right from the South Street Coffee House. A reporter would read news. They might come in and provide news. Robin at the coffee house would love to do this. And they have a live drop for BCAT TV. Lisa Byer: "We'd have to go through a couple of buildings but we can get there." It could move around.<br />
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==Financing==<br />
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Reporter by Tony Elliot . . . <br />
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What could funding models be: <br />
*Underwriting/advertising<br />
*Discussed membership model: dues support basic operation <br />
*There is paid staff and advertising<br />
-- Possibly eliminate national and replace with local: more revenue? <br />
*Community organization creates membership<br />
*Don't do anything too radical: Involve people involved in station today<br />
*Take it in a direction everyone believes in<br />
*College behind media center as educational component<br />
*Media center is hub of collaboration<br />
*Radio station just one of the outlets <br />
*Try to maintain three staff members; what they do might change<br />
*Agreed to share content with WOOL-LP<br />
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Q: Scribner: Is there a contradition between being a commercial station and a community station. <br />
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Elliot: A bit of a contradition. But don't worry about it. I think you can have it both ways, especially if you open the doors to the community.<br />
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====Connecting with other educational institutions====<br />
Karen Gross suggested involving Bennington College, Burr & Burton, CCV and others in providing programming and becoming "members" of the station.<br />
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==RECOMMENDED NEXT STEPS==<br />
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*Figure out how to start web portal and who will sustain it<br />
*Convene technology committee to thing about talents and needs/wireless<br />
*Separate advisory committee to work with station staff/finances/programming/marketing/strategy<br />
*Talk to non-profit lawyer about all the relationships to maximize tax benefits to donors<br />
*Build consensus for shift of philosophical paradigm of station to "community" mode<br />
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